I came to the same conclusions independently before I encountered Krashen's work, and decades of learning across 20+ languages have only reinforced them. The research supports the intuition: input is where acquisition happens.
Most people hear that story and think: he must have lacked talent, or commitment. I don’t think that’s the right conclusion. I think he was never taught how second language acquisition actually works, and so he spent hundreds of hours doing the wrong things.
For language acquisition, Pimsleur is by far my favorite online/app program. (Even Mr. Mari, who gathers no joy from learning languages, was addicted to it for a while!)
And the percentage of those recipients sign up to become Dropbox users, and that accounts for 50% of acquisition. That is a stable, earned channel that nobody can compete with.
Focusing on these earned channels that you own becomes the utmost priority. And if you don't have them on your growth road map, you're going to be in some really big trouble over the next year to two years because your cost of acquisition is only going to go up.
But to ever promise a homepage redesign or marketing site redesign in order to drive more acquisition is a failed promise that is going to be led by lots of agency money spending, uh often a million dollars plus
To that end, I read a few different books from the field of second language acquisition (SLA) over the summer, and even wrote a review of How Languages are Learned.
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About the English under a post
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