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Their words
When workers talk about more premium brands, such as Occidental Leather, they often complain about the price, and rarely the quality.
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Pieter Levels x.com
Cheap hotels are now generally better than expensive hotels because they're not run by ESG eco hotel brands whose ACs gaslight you and make you wake up at night in sweat! Crazy
The the words it uses that this site has seen least often elsewhere. Posts are matched on those words alone — nothing here is a summary of this one.
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Charlotte TilburyTheir words
My two favorite brands are Charlotte Tilbury for specialness and Tower 28 for everydayness. Charlotte Tilbury is dreamy, feminine, and princess-y, with lots of pinks and browns (wore her for my wedding!).
23 March 2025
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Their words
And it struck me how the most well-known brands have stood for one clear thing. Like they have a clear position. And so in order for superhuman to be memorable, I believed that we needed to occupy a clear position that was unique and which was available and which reinforced our product strategy.
8 August 2024
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Their words
Right now, they can make simple social media posts for small companies and individual influencers. Two years from now, they can make simple campaigns and tradeshow collateral for mid-sized businesses. And in 10 years, I bet that even the richest brand will rely heavily on these tools.
8 April 2024
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Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and LifeTheir words
If I were teaching a course in decision-making and had to assign one book, it would be this one.
12 September 2021
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