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Investing columnist for The Wall Street Journal and editor of the revised edition of Benjamin Graham's The Intelligent Investor.

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  The Wealth Ladder

  Their words

  He develops simple, clever, quantitative rules of thumb to guide saving, spending, and investing as you progress through different levels of wealth.

  jasonzweig.com

Founder and former CEO of Zynga, the social-games company behind FarmVille, Zynga Poker and Words with Friends; says he founded ten companies in all, and wrote Life at the Speed of Play.

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  A founder's gut instincts are almost always right and the ideas built on top of them are usually wrong, so the work is to isolate the instinct and test many ideas around it.

  Their words

  we have these instincts like in our gut, these human level instincts that are pretty much always right. And then we put these ideas on top of the instincts that are usually wrong. And my rule of thumb is your instincts are right 95% of the time.

  youtube.com

Canadian bootstrapper and writer on small software businesses. Co-founder of the podcast hosting company Transistor.fm and author of the book Marketing for Developers.

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  Bootstrapped founders should keep another source of income to sustain themselves while grinding on a long, hard venture.

  startups

  Their words

  If you're bootstrapping, you should probably have another source of revenue to sustain you.

  Necessary but not sufficientjustinjackson.ca

Professor at Berkeley working on robot learning; co-founded Physical Intelligence, and argues that robots will learn from data rather than be programmed.

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  A robot working alongside a person beats either one alone, and that pairing is also what makes the technology possible to bootstrap.

  Their words

  And I think we'll see the same thing with automation where uh basically robot plus human is much better than just human or just robot. Uh and and that just like makes total sense. It also makes it much easier to get all the technology bootstrapped because when it's robot plus human, now there's a lot more potential for the robot to like actually learn on the job, acquire new skills.

  youtube.com

Palaeontologist at Queen Mary University of London; studies dinosaur behaviour and writes about what the fossil record can and cannot tell us.

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  Predators everywhere target juveniles, and there is no reason dinosaurs were an exception — the bite marks and stomach contents say they were not.

  Their words

  But this is the absolute rule of thumb for how foraging and growth and predation operate across everything from fish to starfish, praying mantises, all the way up to things like big cats via stuff like crocodiles. It's how it works. So it'd be very weird if it didn't also operate for dinosaurs. And then, as I say, we've actually got the direct evidence for this from bite marks and stomach contents. They're taking small stuff.

  youtube.com

Pseudonymous writer; posts careful, funny investigations of everyday questions — air quality, seed oils, arguing, chess — usually by reading the studies.

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  A vastly superhuman intelligence would still not be able to talk people out of their beliefs, because humans are barely persuadable.

  Their words, before

  I suspect that if you decided to be open-minded, then the Being would probably be extremely persuasive. But I don’t think it’s very common to do that.

  Their words now

  I take it back. Instead of being unsure, I now lean strongly towards the idea that the Being would in fact be very good at convincing people of stuff, and far better than any human.

Machine-learning researcher on open language models; writes the Interconnects newsletter and the RLHF Book, after leading post-training at Ai2.

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  OpenAI's claim that DeepSeek trained on its outputs is narrative management: other startups bootstrapped exactly that way and were never banned for it.

  OpenAIstartups

  Their words

  I think that they're trying to shift the narrative. They're trying to protect themselves. We saw this years ago when ByteDance was actually banned from some OpenAI APIs for training on outputs. There's other AI startups that most people, if you're in the AI culture, were like they just told us they trained on OpenAI outputs and they never got banned.

  youtube.com

Growth advisor and operator who has led growth at Miro, Amplitude, Dropbox and SurveyMonkey.

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  If a test cannot collect its sample size within a month, it should not be run at all.

  Their words

  My rule of thumb, if we cannot collect the sample size in a month, we shouldn't test it. Period.

  youtube.com

Founder and CEO of Get Lighthouse, a management-coaching software company, and previously a product lead at KISSmetrics. Writes about leadership, management and product at jasonevanish.com.

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  Behind the Cloud: The Untold Story of Salesforce.com

  Their words

  Want to know the story behind how Salesforce was built? This is that story in founder Marc Benioff's own words. At times I found him overly prescriptive without an appreciation for his unfair advantages he had (getting to start it while having a big salary at Oracle, having $6Mn in "bootstrapped funding", etc). However, he also helped pioneer the cloud and SaaS as a business model, so there are many great lessons to glean if you're building a high-growth SaaS business.

  jasonevanish.com

Economist and political scientist at the University of Chicago's Harris School, studying conflict, organised crime and development; author of Why We Fight.

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  A research paper that makes the newspapers will usually be shown wrong within a year.

  Their words

  My rule of thumb in this profession: “If the New York Times covers a research paper, the next year we will learn that it’s wrong”.

  chrisblattman.com