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Lenny Rachitsky x.com
Growth tactic #13: "🎈Go anti-professional: One of the most viral LinkedIn posts of all time came from a manager who swapped her corporate headshot for a casual, no-makeup photo. Pick a norm of your own and break it in public. You might talk about how much roles actually pay or admit that a big launch didn’t actually meet internal expectations. People are tired of perfectly curated, glossy exteriors of the professional world, so a bit of human messiness will stand out." More here:
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