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Coffee consultant and author of books on espresso, roasting and brewing, including The Professional Barista's Handbook and The Coffee Roaster's Companion; writes about brewing gear and roast control at scottrao.com.

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  Consistent roast color in sample roasting is essential for making fair, informed green-coffee buying decisions.

  Their words

  Roast quality and color can have a big impact on perceived cup score and buying decisions, so if you are serious about choosing the right green for your company, it is a good idea to do your own sample roasting, using a system that yields your preferred roast level consistently.

  Sample Roestingscottrao.com

Co-founded Neuralink and founded Science Corp, which is building a retinal implant; writes about neural interfaces and biology.

From one piece Max Hodak: Average Is Not Good Enough 2 beliefs, in the piece's order there

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  A startup's speed is set by boring internal infrastructure — purchasing, recruiting, spending — and that matters as much as understanding the technology itself.

  startups

  Their words

  And so speed determines success and failure and speed is determined by infrastructure. This is driven by really boring sounding things like how well do your purchasing and recruiting and spending processes work. This is as important as how well do you understand understand the object level technical content of the thing that you're building.

  Max Hodak: Average Is Not Good Enoughyoutube.com

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  Telling your investors after a Series A that you are going to vibe-code your own purchasing system is contrarian enough that any reasonable board would question it.

  Their words

  Well, I mean, okay, even the whole basis of building Helix is contrarian. Like, I think that if you raise a series A and then you tell your investors that you're going to vibe code a purchasing system, I think that any reasonable board is going to like ask you what you're thinking.

  Max Hodak: Average Is Not Good Enoughyoutube.com

Full-stack Laravel developer based in Madison, Wisconsin; maintains open-source Laravel, Livewire and Alpine.js packages and writes at randallwilk.dev.

• Recommendsrcmnd.app

  YubiKey 5C NFC

  Their words

  For websites and services that support Webauthn authentication, I use a YubiKey 5C NFC security key. This particular key is nice because it works with both my MacBook and my iPhone without having to use any adapters. I highly recommend purchasing at least one of these to use a form of two-factor authentication for websites that support it.

  randallwilk.dev

Founder of the toy manufacturer Viahart; writes about manufacturing, importing and why bringing production back to America is harder than it sounds.

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  Chinese factory workers are more motivated than American ones because what they want has been getting cheaper against their wages while American housing has not.

  ChinaAmerica

  Their words

  Between 2015 and 2025 US manufacturing wages rose 40%, while the cost of purchasing a home rose 93%.

  molsonhart.com

Engineer writing about the physical economy — oil and gas, manufacturing, batteries, drones and what it costs to build things.

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  Buying spare compute is cheaper than buying backup generators, because the servers cost fifty times what the generator does.

  data centers

  Their words

  Installed generators cost ~$800/kW, and the data center capital cost, including servers, is ~$40,000/kW, so adding 1% more makeup compute capacity is money ahead of purchasing generators.

  How to Make Off Grid Data Centers Affordableaustinvernon.site